Commerce Synergy Audit Worksheet

Premium Media NG | Engineering Connected eCommerce Ecosystems

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Part 1: Business Foundation Assessment

Company Basics:

• Business Name: _________________________
• Industry/Niche: _________________________
• Monthly Revenue: □ <₦500k □ ₦500k-₦2M □ ₦2M-₦5M □ ₦5M+
• Team Size: □ 1-5 □ 6-15 □ 16-30 □ 30+

Current Marketing Goals (Rank 1-5, 1 being most urgent):

• Increase New Customer Acquisition
• Improve Customer Retention/LTV
• Reduce Cart Abandonment
• Increase Average Order Value
• Expand to New Markets/Products

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Part 2: Current Tech Stack Inventory

🛒 Ecommerce Platform & Hosting

• Primary Platform: □ WooCommerce □ Shopify □ Other: _________
• Hosting Provider: _________________________
• Website Speed Score: □ Poor □ Average □ Good □ Excellent

📧 Marketing & Communication Tools
Check all you currently use:

• Email Marketing Platform: _______________
• SMS Marketing Tool: _______________
• WhatsApp Business Tools: _______________
• Social Media Management: _______________
• CRM System: _______________
• Abandoned Cart Recovery: _______________

⚙️ Operations & Analytics
Check all you currently use:

• Inventory Management: _______________
• Order Fulfillment System: _______________
• Customer Support Platform: _______________
• Analytics/Reporting Tool: _______________
• Payment Processors: _______________

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Part 3: Integration & Synergy Assessment

Rate Your Current Integration (1-5 scale):

Integration Point	Poor (1) ←→ Excellent (5)
Marketing ↔ Inventory Sync	1 2 3 4 5
Sales Data ↔ Customer Service	1 2 3 4 5
Analytics ↔ Decision Making	1 2 3 4 5
Customer Data ↔ Personalization	1 2 3 4 5
Order Processing ↔ Fulfillment	1 2 3 4 5

Biggest Integration Pain Points:

• Data doesn’t flow between systems
• Manual work required to connect tools
• Inconsistent customer experience
• Wasted ad spend on out-of-stock items
• Can’t track true marketing ROI
• Customer data scattered across platforms

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Part 4: Performance Metrics Snapshot

Fill in Your Current Numbers:

• Monthly Website Visitors: _________
• Conversion Rate: _________%
• Average Order Value: ₦_________
• Cart Abandonment Rate: _________%
• Customer Lifetime Value: ₦_________
• Customer Retention Rate: _________%
• Email List Size: _________
• Email Open Rate: _________%

Time Spent Weekly on Manual Tasks:

• Order Processing: ______ hours
• Inventory Management: ______ hours
• Customer Service: ______ hours
• Marketing Reporting: ______ hours
• Data Entry Between Systems: ______ hours

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Part 5: Growth Opportunity Identification

Top 3 Business Frustrations:

Wish List Automation Features:

• Automatic low-stock alerts to pause ads
• Abandoned cart recovery across channels
• Personalized email sequences based on purchase history
• Unified customer profile across all touchpoints
• Automated inventory forecasting
• ROI tracking by marketing channel
• Automated customer loyalty programs
• Real-time sales performance dashboard

Budget for Solutions:

• Immediate (1-3 months): ₦_________
• Medium-term (3-6 months): ₦_________

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Part 6: Synergy Score & Next Steps

Calculate Your Synergy Score:

Give yourself points:

• Each tool in Part 2: +1 point
• Each integration rated 4 or 5 in Part 3: +2 points
• Each manual task taking >5 hours weekly: -2 points
• Each pain point checked in Part 3: -1 point
• Each wish list item checked: +1 point (potential)

**Your Synergy Score: _________

Score Interpretation:

• Below 10: Significant integration gaps costing you revenue
• 10-20: Some systems in place but missing key connections
• 21-30: Good foundation with optimization opportunities
• 31+: Well-integrated stack with minor improvements needed

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Ready for Your Professional Audit?

Based on your worksheet results, schedule your complimentary Commerce Synergy Audit with our experts. We’ll provide:

✅ Gap Analysis of your current tech stack
✅ Integration Roadmap specific to your business
✅ ROI Projection for recommended automations
✅ Implementation Timeline and budget planning

📞 Schedule Your Audit: +234 806 041 8202
🌍 Learn More: premiummediang.com/synergy-audit
📲 Send This Worksheet: @premiummediang

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“Stop managing separate tools. Start running a connected profit engine.”
Premium Media NG – Software Development & Digital Marketing