Tag: Brands
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The Item 7 Go Playbook: 5 Branding Lessons from a Ibadan Street Food Sensation
The Item 7 Go Playbook: 5 Branding Lessons from a Ibadan Street Food Sensation You’ve seen the lines. You’ve scrolled past the pictures. You’ve heard the buzz. In the vibrant, competitive food scene of Ibadan, a humble roadside takeout spot named Item 7 Go didn’t just enter the market—it took over. But here’s the secret every small…
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Beyond Jumia
Beyond Jumia: The Strategic Guide to Building a Profitable Standalone E-commerce Brand in Nigeria Meta Description: Tired of marketplace fees and competition? Discover why leading Nigerian businesses are building standalone e-commerce stores for higher profits, customer loyalty, and brand control. Get the 5-pillar blueprint for independence. Introduction: The Marketplace Trap Imagine this: You’ve successfully built…
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Understanding the Pitfalls in Running Ads
Understanding the Pitfalls in Running Ads on Instagram and Facebook Running ads on Instagram and Facebook can be the fastest way to grow sales — or the fastest way to waste ad spend. For many Nigerian small businesses, the difference between success and failure is not the platform, but how campaigns are planned, set up,…
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Those Who Are Rising Are More Powerful Than Those Who Have Risen” – Why the Climb is the Catalyst
In today’s digital economy, where algorithms evolve overnight and market tides shift with a tweet, one truth stands tall: Those who are rising are more powerful than those who have risen. At Premium Media NG, we live by this principle. It reminds us that momentum, not position, is where true digital power lies. 💡 Rising…
Building Digital Excellence 