Tag: Campaigns

  • The Hidden YouTube Graveyard

    The Hidden YouTube Graveyard

    The Hidden YouTube Graveyard: Why So Many Channels Fail (And How to Escape It) YouTube is the second-largest search engine in the world, yet millions of creators remain buried in what we call the YouTube Graveyard — a dark corner of the platform where channels go unnoticed, videos barely cross double-digit views, and hard work…

  • Understanding the Pitfalls in Running Ads

    Understanding the Pitfalls in Running Ads

    Understanding the Pitfalls in Running Ads on Instagram and Facebook Running ads on Instagram and Facebook can be the fastest way to grow sales — or the fastest way to waste ad spend. For many Nigerian small businesses, the difference between success and failure is not the platform, but how campaigns are planned, set up,…

  • 100M Naira Offer

    100M Naira Offer

    100M Naira Offer: How to Attract the Best Deals (Even If You’re Still Growing) “Big brands don’t just buy from big companies—they buy from bold ones.” For many Nigerian entrepreneurs and SME owners, the idea of landing a ₦100 million contract can feel like a distant dream. Yet in today’s fast‑evolving market, six‑figure deals are within…