Tag: FinTechs
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Unlocking Snapchat for Tech Brands in Nigeria
This guide outlines a five-phase Snapchat launch strategy for Nigerian tech brands aimed at 22-30 year-olds. It emphasizes building a community through engaging, authentic content and interactions on Snapchat, moving from teasing to beta recruitment and finally creating a lasting user group on owned platforms like Telegram.
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Top Marketing Trends for Tech Startups in 2025
In 2025, tech startups must embrace three key marketing trends: interactive content to engage customers and capture valuable data, AI-driven conversational marketing for 24/7 lead qualification, and privacy-centric personalization to build trusted relationships with audiences. These strategies focus on intentional data collection to fuel sustainable growth and enhance customer engagement.
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The Modern Real Estate Marketing Playbook: From Transactional Sales to Brand Dominance
The Modern Real Estate Marketing Playbook: From Transactional Sales to Brand Dominance A Practical Guide by Premium Media NG Introduction: The Shift Is Here The most successful real estate companies in Nigeria are no longer just selling properties—they are building dominant brands. This playbook provides the complete blueprint for that transformation. Inside, you’ll find a…
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From Potential to Profit: 20 Nigerian Businesses We’ve Transformed with Digital Marketing
From Potential to Profit: 20 Nigerian Businesses We’ve Transformed with Digital Marketing Is your business thriving, but you have a nagging feeling it could be dominant? You’re generating revenue, but is it the predictable, scalable kind that allows for true growth and market leadership? For many successful Nigerian businesses, the answer is no. They’ve hit…
Building Digital Excellence 